According to Digital TV Research, digital TV penetration is about to skyrocket in Latin America, from less than a third of homes at the end of 2012 to nearly 45% by end-2013 and 84% by 2018, partly driven by direct to home (DTH) satellite TV. Some 100 million digital TV households are expected to be added between 2011 and 2018 to take the total to 134 million.Simon Murray, principal analyst at Digital TV Research, said: "Much of this growth is being driven by satellite TV, especially lower-cost and prepaid packages. Nearly 19 million pay DTH households will be added between 2012 and 2018, with 5 million more in 2013 alone."
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