Synamedia has entered into strategic partnerships with World Wide Technology (WWT) and USSI Global.
Synamedia and technology and supply chain service provider WWT are joining forces for sales and delivery management to provide Synamedia's video products and solutions to WWT's customers while helping to strengthen Synamedia's reach across regions. The WWT deal is intended to augment the distribution of Synamedia's products to satellite DTH, cable, telco and OTT operators, broadcasters, and media companies around the world.
Brent Massey, area vice president, GSP MSO and Media, for WWT, said: "The businesses who trust both Synamedia and WWT have very diverse needs, from video software to storage, and we are committed to delivering the right answers for them. Making Synamedia's best-in-class video solutions such as those for live OTT, ATSC 3.0, content delivery networks and more available to customers via our single source of delivery management aligns well with both companies' goal to provide the best customer experience."
Synamedia and USSI will collaborate to provide technical and logistics support, fulfillment and deployment services for both new and existing Synamedia video network customers in the United States. The companies will also partner to help customers with a go-to-market strategy for ATSC 3.0.
David Christiano, CEO and president of USSI, said: "Not only does this partnership allow us to expand the portfolio of services available to our customers, but it also enables us to broaden our reach and provide third-party equipment to all users of Synamedia's PowerVu portfolio. We share Synamedia's commitment to delivering the best services and technology, and our customers will benefit from the expanded offerings and capabilities at the heart of this partnership."