Neilsen: 50 Million Daily Second-Screen Users

    Nov. 18, 2013
    According to the latest Nielsen data, 75% of smartphone and tablet users are engaging with second-screen video content more than once a month as they watch TV. And about half of those - some 50 million people - are engaged with second screen content daily.
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    nielsen_logo
    According to the latest Nielsen data, 75% of smartphone and tablet users are engaging with second-screen video content more than once a month as they watch TV. And about half of those - some 50 million people - are engaged with second screen content daily.

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