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    1. Broadband

    SeaChange, BlackArrow Team on VOD Ads

    Oct. 21, 2010
    SCTE Cable-Tec Expo 2010 Booth 1639 (SeaChange) SeaChange International (www.schange.com) and BlackArrow (www.blackarrow.tv) joined forces to offer a new, joint targeted advertising solution for multichannel video operators in North America. The two compan...
    SCTE Cable-Tec Expo 2010Booth 1639 (SeaChange)SeaChange International (www.schange.com) and BlackArrow (www.blackarrow.tv) joined forces to offer a new, joint targeted advertising solution for multichannel video operators in North America. The two companies are integrating SeaChange's AdPulse On Demand advanced advertising technology and Adrenalin fourth-generation video back office with BlackArrow's Advanced Advertising System to offer a widely available, pre-packaged, and comprehensive solution for dynamic VOD advertising. The joint solution is expected to be released in early 2011 and will evolve to support multiple screens with a single platform.

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